Claflin University students and campus life
Department of Education

Sport Management

Manage the business, operations, and people behind sport.

Degree Type
Bachelor of Science
Program Length
4 years (full-time)
Credit Hours
121 credit hours
Delivery Format
On-campus
Department
Department of Education
School
Education
Career Outlook
Strong, growing demand
Location
Orangeburg, SC
Overview

Inside Sport Management.

Sport Management combines business and management coursework with the operations, marketing, and administration of athletics and sport organizations.

Internships and applied experience prepare graduates for careers across collegiate, professional, and community sport.

Student experience

Students in Sport Management learn in small, mentorship-driven classes, work closely with faculty on research and creative projects, and build a portfolio of real-world experience before they graduate.

What You'll Learn

  • 01Apply business strategies to sport organizations
  • 02Address ethical, legal, financial, and managerial issues in sport
  • 03Plan facilities, events, marketing, communications, and human resources
  • 04Complete a practicum, supervised internship, and capstone experience

Why This Program

  • Internship and professional experience
  • Business and management foundation
  • Connections across collegiate and community sport
Program details

From the Program

The road to working in professional, intercollegiate, minor league, and Olympic sports starts in the Sport Management program.

Curriculum

The Sport Management program allows students to study sports administration. Courses in the program are interdisciplinary with the Sport Management program and the Business Administration program. The Sport Management program prepares students to become trained in event management, marketing and promotions, facility management, sport law, professional ethics, communications, and finance.

The Claflin University Sport Management Curriculum includes academic and practical learning experiences. During the second semester of the sophomore year, students will complete a pre-internship experience that allows them to work with local sport organizations as means for gaining hands-on experience in the field. As a result, students are prepared to complete a full 10-week internship experience during the last semester of the senior year.

Student Opportunities and Experience

The Sport Management program has a number of opportunities for students to engage in research with faculty; attend sport management conferences such as the MIT Sloan Analytics Conference; plan, organize and direct sporting events; events and initiatives each year; support the local community; and work with professional, intercollegiate, and minor league sport organizations.

Past graduates have supported events including the Jim Valvano Basketball Tournament for Cancer Research; the Claflin University Intramural Sports Showcase; the Claflin University Pre-Homecoming Basketball Tournament; the Hoop for Change Ronald McDonald House Basketball Tournament; the Claflin University Student-Athlete Advisory Committee Basketball Tournament; and Claflin's own Intramural Sports.

Selected internships have been with noted organizations and clubs including the Atlanta Falcons; University of South Carolina; Northwestern University; the Atlanta Braves; Cal Ripken Baseball; the Indianapolis Colts; and United States Tennis Association.

Careers and Outcomes

A sport management degree from Claflin University provides students with the theoretical and practical infrastructure needed to excel in the following career paths: sport merchandising; Olympic games; intercollegiate athletics; facility management; professional athletics; and sport media.

Curriculum

What You'll Study.

Major Requirements

  • 0142 credit hours of Sport Management requirements
  • 0224 credit hours of business and communications concentration requirements
  • 0316 credit hours of capstone, restricted electives, and free electives

General Education

  • 0139 semester credit hours

Electives

  • 01Total program requirement: 121 credit hours

Downloadable curriculum sheet — coming soon

Career pathways

Where This Degree Takes You.

Common Job Titles

  • Athletics Administrator
  • Event Coordinator
  • Facilities Manager
  • Sports Marketing Specialist
  • Recreation Director

Graduate School Options

  • Graduate sport management programs
  • Master of Business Administration (M.B.A.)

Industry Sectors

  • Collegiate & Professional Sport
  • Recreation
  • Event Management
  • Sports Marketing
Salary outlook

Salary outcomes vary by role and region — connect with Claflin Career Services for current, verified data for this field.

Employment statistics

Add program placement rate and outcomes data

Experiential learning

Learn by Doing.

Real experience is built into the program — from internships and research to service learning and study abroad.

Internships

Placements with regional employers and partners connected to the Department of Education.

Undergraduate Research

Mentored, faculty-led research beginning as early as the first year.

Field Experiences

Site visits, practica, and community-based learning that apply classroom theory.

Service Learning

Projects that connect coursework to Orangeburg and the surrounding community.

Study Abroad

Global programs coordinated through the Office of Global Programs.

Faculty

Learn from Dedicated Scholars.

Portrait of Dr. Daryl Brockington

Dr. Daryl Brockington

Assistant Professor of Education • School of Education, Interim Chair

Focus

Education

Portrait of Dr. Friggita Johnson

Dr. Friggita Johnson

Associate Professor of Education

Focus

Education

Student success

Outcomes That Speak for Themselves.

Sample spotlights — replace with real student & alumni stories.

“The Sport Management program gave me the mentorship and hands-on experience to step confidently into my career.”
Claflin Graduate
Add alumni name, class year & current role
“My professors knew me by name and pushed me to do work I didn't know I was capable of.”
Current Student
Add student name, classification & spotlight
Admissions

How to Apply.

Requirements

  • Completed Claflin University application
  • Official high school transcript (or college transcripts for transfers)
  • Self-reported test scores (test-optional pathways available)
  • Personal statement and any program-specific materials

Deadlines

  • Fall priority: November 1 — Spring priority: November 15
  • Rolling admission after priority dates while space remains
  • Financial aid: complete the FAFSA by the published priority date

Application Process

  1. 01Submit your free application online
  2. 02Send official transcripts and supporting documents
  3. 03Connect with your admissions counselor
  4. 04Receive your decision and financial aid package

Answer the call

Your Sport Management Journey Starts Here.

Take the next step toward a Claflin education — apply, request information, or schedule a visit today.